Juventus have announced they have extended their partnership with Adidas until 2027, securing at least another €408 million (£367m/$464m) from the sportswear company.
Throwing some retro love the way of the women’s game, adidas and Olympique Lyon have revealed a new Originals Icon lifestyle ...
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Liverpool promoted to ‘Elite’ status by Adidas in £60m-a-year dealLiverpool will join Bayern Munich, Real Madrid, Juventus, Manchester United and Arsenal in the Elite tier of Adidas teams.
Juventus strengthened its presence in China with a fantastic weekend of events, celebrating the club’s bond with Bianconeri ...
Lucrative Adidas Partnership Set to Boost Liverpool’s Global StandingLiverpool have secured a significantly enhanced kit deal ...
Partnership will see the sports brand becoming the club's official kit partner from the 2025/26 season onwards ...
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