Aetna says it wants to evolve from an insurance carrier to a health solutions company. And one way they are doing thatand refreshing their brand promiseis with an updated look and logo. Aetna says ...

Aetna has a new logo that it hopes will help redefine the insurer broadly as a health services, or “health solutions,” company. Aetna has bought a number of health technology companies in the ...

“By 2012, half a billion people will use health care applications globally ... and lead healthier lives.” Aetna’s new logo celebrates the equity and tradition of the Aetna name in a way ...