In the new ads, people call on the Brawny Man by blowing through an empty paper towel tube. He appears instantly to offer his encouragement and paper towels for messy situations, like a birthday ...

Brawny today (May 5) launched the “Summon the Strongest” campaign, per details shared with Marketing Dive. The effort is inclusive of a new brand identity, updated packaging and the return of ...

life can still get messy,” Kirkconnell says in an Instagram video sponsored by Georgia-Pacific paper towel brand Brawny. “But now, I have someone I can always depend on,” she adds, ...