With 152 years under its belt loops, Levi’s has ascended to rarified air. Levi's jeans are synonymous with the whole category, like Band-Aids or Kleenex. There are other jeans brands—great ones, even.

In the beginning, there was one: the 501. Over the past century and a half, Levi’s jeans have become a favorite of miners, laborers, rock stars, fashion designers and practically everyone in-between.

Much like hi-fi audio and sneaker collecting, denim is one of the cultural worlds I wander through that regularly astound me with their fanatical passion. On forums across the internet, battles rage ...

Denim is and always will be the uniform. I already put myself out on the Internet as a Wrangler Cowboy Cut guy. But truthfully, it doesn't stop there. If I were in politics, I'd propose Amendment 28, ...

The other day, my buddy called a local Saks Fifth Avenue store and asked if they carried Levi’s Capital E brand jeans. The salesman quipped, “Levi’s! No, we don’t carry Levi’s.” His tone was overtly ...

All products featured on GQ are independently selected by GQ editors. However, when you buy something through our retail links, Condé Nast may earn an affiliate commission. With 152 years under its ...