Persuasion techniques in sales focus on one key goal — convincing a lead to adopt a new attitude and change their mind toward an idea. And this isn’t something that involves slick, underhanded sales ...

As the Advertising Education Foundation points out, it's difficult to persuade people. With Americans being bombarded with 3,000 ads per day, up to 90 percent of new product ad launches fail. At the ...

Persuasive speaking is the influence necessary for viewers, listeners, or audience to accept certain opinions, facts, or viewpoints in different spheres of life. Keeping this in mind, it is essential ...

OK, here’s one more. “This article will only be on the TechCrunch front page for a few hours before fading into the information abyss.” Perhaps your preference for one of the opening lines above is a ...

At some point everyone is trying to persuade someone else of something. You might be selling a product or lobbying for a raise, or even just trying to win an argument. Regardless, the harder you push ...

Closing a sale is all about persuasion. Of course, you need to have a worthy product or service first. Explaining your product or service clearly will educate and inform, but not sell. Simply listing ...

AI Changes Minds by Drowning People in Claims In A Nutshell The largest study of AI persuasion to date found that chatbots ...

Scott Adams, the creator of Dilbert, knows the answer and has known it for years. So I called him and asked. I needed to know. He told me how Trump won. And he told me how anyone can use these ...