If you go down to Tesco this week, you might notice that something is looking a little bit different… That’s because the supermarket is removing its iconic logo from Bags For Life, and ...

Defeated retail giant Tesco - the UK's largest supermarket firm - is not expected to appeal against today's verdict and is understood to be updating its Clubcard prices logo in the coming weeks.

While brands experimenting with logo placement is nothing new, a growing number of companies are embracing this approach. In recent months, Heinz, Kellogg’s, Tesco and McDonald’s have all ...

In the past two weeks alone, McDonald’s continued its run of subliminal campaigns with new outdoor ads in which the logo was mostly hidden, and Heinz launched an campaign removing the letters in its ...

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