For the rest of the summer, Starry is giving away free soda if any part of the U.S. experiences 100-degree weather. The PepsiCo-owned lemon-lime soda brand is offering a limited digital rebate through ...

PepsiCo this week announced the launch of a Social Vending System, which will allow users to gift beverages to friends. The interactive, touch-screen machine lets users tap and swipe their way to ...

The whole point of doing an influencer campaign is to “influence” people into liking your brand and buying your product – not piss them off. One soda company’s PR campaign had people poppin’ off ...