TikTok made a triumphant return Sunday morning after only a few hours offline. But Meta isn’t ready to give up the fight for its market share. Instagram is offering popular TikT

As TikTok resumes service following its brief ban, fellow social media giant Meta now faces a user boycott amid significant platform changes.

If you were surprised to see yourself suddenly following President Donald Trump on Instagram and Facebook this week, it’s not because Meta forced you to, the social media company says.

Meta hasn't mentioned TikTok by name, but its new "Breakthrough bonus programme" is trying to appeal to creators using its competitors' platforms.

Meta stands to be one of the largest beneficiaries of a TikTok ban in the US, analysts say. Through ad dollars alone, Meta could rake in up to $3.38B.

Meta spokesperson Paige Cohen confirmed to The Verge that they launched a Breakthrough Bonus program, in which accepted creators will automatically start earning money through the Content Monetization program — plus up to $5,000 in bonuses to help them “get off the ground” for the first 90 days.

TikTok went dark for a few hours in the U.S. before the ban was suddenly reversed Sunday. Here's what to know about President Trump's executive order.

Want to leave TikTok and earn a bonus for doing it? Meta wants to pay you $5000 to switch to their Breakthrough Bonus Program.

Claims that TikTok had been sold circulated after the app went dark in response to a U.S. federal ban, then returned a short time later.

TikTok reportedly in last minute talks with Elon Musk. Meta ends U.S. fact-checking. Beat Saber nears 250M in Quest sales. OpenAI ChatGPT's automated "Tasks."

Social media users are speculating that Meta has bought TikTok, following Donald Trump's announcement that he planned to delay a ban on the app.