It’s game on for Michelob Ultra, which is debuting a jocky new brand equity platform ahead of its Super Bowl ad. “Play for an ...
Sometimes, the lack of a blueprint is just what creatives need. Sure, there are lots of predictions out there for how ...
Publicis Groupe’s decision to merge Leo Burnett and Publicis Worldwide is drawing a mixed reaction amongst adland, with some ...
State Farm is canceling its Super Bowl spot, saying it is “focused on helping customers impacted by the Southern California ...
White, along with 1st Phorm CEO Sal Frisella and AB InBev U.S. CEO Brendan Whitworth, announced the partnership during AB ...
Sam’s Club’s agency review comes less than two years after its last one and follows the June departure of marketer Ciara ...
A survey conducted by Talker Research and Coors Light revealed that 76% of respondents preferred other days of the week to ...
Avocados From Mexico’s videos featuring a digital avatar of Rob Gronkowski are personalized to users via a combination of AI ...
MassMutual has appointed 72andSunny New York as its new creative agency of record.
Apple TV+’s live ‘Severance’ stunt in Grand Central Terminal and Oreo’s new online game.
Jamie Gersch, CMO of Rothy’s, discusses how social media comments help inform product decisions for the brand.
The conversation around diversity, equity, and inclusion is more than a debate about corporate strategy or public policy—it’s ...